Usage Contexts:

Suitable as the single element on a full page/slide. Example: for the first and last slide on slide decks, merchandise like t-shirts, mugs, and tote bags. etc

Guidelines:

Use the full-color logo on the full single coloured background provided

Use logo file:

CMYK eps 

CMYK png 

RGB eps 

RGB png 

Usage Contexts:

Suitable as an element on a page/slide. Example: for letterheads, business cards, watermarks for slide decks and internal reports, website headers/footers, email signatures, etc.

Guidelines:

Use this variation when the background is neutral or when the logo needs to be presented with additional graphical elements.

Use logo file:

CMYK eps 

CMYK png 

RGB eps 

RGB png 

Usage Contexts:

Suitable for contexts where simplicity and elegance are desired.

Example: for app icons, small promotional items, co-branding situations where the primary brand's identity is already established.

Guidelines:

Use the wordmark alone only when the brand is already well-recognized or when the context supports a minimalist design.

Avoid using this variation in contexts where the brand's full identity needs to be communicated.

Use logo file:

CMYK eps 

CMYK png 

RGB eps 

RGB png 

Usage Contexts:

Suitable as the single element on a full page/slide. Example: for the first and last slide on slide decks, merchandise like t-shirts, mugs, and tote bags. etc

Guidelines:

Use the full-color logo on the full single coloured background provided

Use logo file:

CMYK eps 

CMYK png 

RGB eps 

RGB png 

Usage Contexts:

Suitable as an element on a page/slide. Example: for letterheads, business cards, watermarks for slide decks and internal reports, website headers/footers, email signatures, etc.

Guidelines:

Use this variation when the background is neutral or when the logo needs to be presented with additional graphical elements.

Use logo file:

CMYK eps 

CMYK png 

RGB eps 

RGB png 

Usage Contexts:

Suitable for contexts where simplicity and elegance are desired.

Example: for app icons, small promotional items, co-branding situations where the primary brand's identity is already established.

Guidelines:

Use the wordmark alone only when the brand is already well-recognized or when the context supports a minimalist design.

Avoid using this variation in contexts where the brand's full identity needs to be communicated.

Use logo file:

CMYK eps 

CMYK png 

RGB eps 

RGB png 

The CMYK version of the wordmark is for use in printed items such as: newsletters, annual reports, posters, etc. 

File name indicated as: "Vicinity Agency - CMYK_..."

The RGB version of the wordmark is available for digital-based application such as on: websites, social media, credit slates, etc. 

File name indicated as: "Vicinity Agency - RGB_..."

The greyscale version of the logo is made up of tints and solids in a single colour- in our case, either of the two main brand colours, 100% black or 100% white. This is for use as watermarks or in print jobs that only make use of black and white, such as: newspaper notices, adverts, etc.

Use logo file with suffix: "- Black" or "- White" etc